Why It's Okay to NOT Have a Niche

As a life coach, the moment I entered the game, I heard from every blog, article, training, and peer in the industry that I’d need to choose a niche market. You got to have focus. You got to know your audience. You have to choose.

For the last two years, this is precisely what I set out to do. 

Choose a niche. 

I started by exploring how I felt working with different groups of people. 

Here’s where it got confusing. I felt myself come alive in various ways while working with many different groups. 

How will I ever decide on a niche market if I can’t let go of the other groups I love working with?

This is where reality set in.

Why do we have to zero in on just one of set of our passions and let the rest go?

Can’t you be a lawyer AND teach dance class on the weekends? Or a marketing manager AND a fashion blogger? Or a social worker AND Spanish tutor?

Whatever it is, let's lean in and listen to it. Let's go for the things we enjoy and welcome them into our lives fully. I am not saying choosing a niche is right or wrong. I am saying that if you happen to fall into a multi-passionate lane, that that is okay too.

It’s scary to veer from the safe course. When we take risks and follow our passions, we gift ourselves with the opportunity to come out on the other side happier and stronger than ever. 

We have to listen and hear what we want.

We have to go for it.

How to Deal with Comparison in a Positive, Self-Loving Way

I have been seeing a lot of the hashtag #DoYou lately and have to admit I’m a fan. I love a message that encourages us to keep our eyes on our own page. Yet, what I find ironic (CUE a little Alanis here…) is that it’s a hashtag leading us to other social media pages, which begs a game of comparison. 

The comparison game doesn’t just exist on social media. It shows up in unexpected ways in our everyday life. But like any game, we can play strategically.  

Comparison doesn’t have to be a negative thing.

Here’s my challenge for you. When you're perusing Facebook or Instagram & find yourself thinking about what you don’t have or don’t do—you know, playing a good old game of comparison—take a moment & think about the flip side. The flip side is you tapping into YOUR interests, YOUR wants, YOUR desires, YOUR truths. It is you seeking more information about what you are craving & wanting in your life. It is using a moment of comparison to learn more about what you innately might be craving.

So let’s play for a minute. You see a photo and find yourself thinking the following:

"I don't have enough money."

What's the flip side? Maybe it's something like, "I will get serious about how much money I actually need. I'll create a financial plan & stick to it."

"I don't have time to travel."

What's the flip side? "I'm craving more adventure. I'll plan a day trip to somewhere new."

"I don't do yoga."

What's the flip side? "So I don't do yoga. But I DO do hair flips & dance parties. I'll call a friend & take a Zumba class."

Let's use the comparison game to understand ourselves more. I’ll be playing this week too over on Instagram & would love for you to join me. Use the hashtag #DoYou & tag me in your post.